11/02/2008: ShengYun Yang: Information Architecture and the Performance of Information Markets

An information market works through a double auction, in which there is a group of people buying and selling stocks. The stocks represent the potential outcomes of a certain subject to be predicted. The price of a certain stock represents the possibility that the certain outcome may happen. So in fact, an information market aggregates beliefs of dispersed individuals. Therefore, it can be applied in predictions, crisis management, and decision-makings.
However, referring to the financial market, accurate prediction is established on several assumptions, one of which is complete information, what other traders are doing in the market. Currently, this sort of market process information is very limited in the design of information market. A question then can be raised, if increased process information would influence the prediction of the market? In turn, I aim to investigate the impact of information architecture on the performance of information market.
This presentation illustrates the motivation of my research, the main research questions, conceptual framework, and some questions left so far.